Crafted for comfort, designed for life

At Simple Linen Mercantile & Co, we believe comfort should feel effortless—soft, breathable, and made to last. Our linen isn’t just fabric; it’s a way to slow down, embrace simplicity, and create a home that feels like a retreat.

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Born from a desire
for simplicity

As two busy mums, we searched for bedding and clothing that felt as good as it looked—natural, timeless, and free from synthetic fabrics. What we found was linen: a fabric that breathes, soothes, and only gets better with time.

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Born from a desire
for simplicity

Linen that loves you back

Feel the Difference

Softens with every wash

The more you use it, the better it feels.

Naturally breathable & cooling

Keeps you comfortable all year round.

Sustainably-Made

100% pure flax linen, requiring 80% less water than cotton.

Feel the Difference

A choice that feels as good as it looks

A choice that feels as good as it looks

We’re here to bring you linen that transforms the way you sleep, lounge, and live—effortless, elevated, and always made with intention.

Feel The Difference

What customers are saying

See why they swear by our linen

“These sheets feel like a dream. I wake up feeling refreshed every morning.”

Emily S.

“I never thought linen could make such a difference—I feel I’m in a luxury retreat.”

Olivia T.

“Worth every penny. The softness, the breathability—I’ll never go back to cotton.”

Sarah B.

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We’re redefining comfort with sustainably crafted French flax linen. Designed for busy lives and heartfelt homes, our bedding and apparel bring natural elegance and unmatched quality to your everyday. Founded by two working moms, we believe in creating timeless pieces that nurture
you, your family, and the planet.

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Company

We’re redefining comfort with sustainably crafted French flax linen. Designed for busy lives and heartfelt homes, our bedding and apparel bring natural elegance and unmatched quality to your everyday. Founded by two busy mums, we believe in creating timeless pieces that nurture you, your family, and the planet.

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